Megaworld signs agreement with Accor to bring Mercure to the Philippines
Accor expands its presence in the Philippines by means of an agreement with Megaworld, the nation’s largest township developer and operator of homegrown lodge manufacturers.
The partnership brings Accor’s Mercure model to the Philippines by means of the opening of the Mercure Mactan Cebu in the fourth quarter of this 12 months.
This newest signing displays Accor’s dedication to increasing its footprint throughout established and rising locations in Asia, including 550 keys to the Group’s portfolio in the area.
Accor chief growth officer in Asia Andrew Langdon mentioned: “We are accelerating the growth of our Premium, Midscale & Economy (PM&E) Division with a focused strategy to expand in sought-after destinations across Asia. The Philippines remains a vital market for us, and the signing of Mercure Mactan Cebu is fully aligned with our ambition to meet the growing demand for hotels that serve both leisure and business travellers, driven by the continued rise of bleisure travel. With Mactan-Cebu International Airport among the country’s leading gateways, Cebu is fast emerging as a preferred destination for domestic and international visitors. We are proud to bring this locally inspired hotel to life in collaboration with Megaworld, a leading urban community developer with a strong track record of uplifting communities and contributing to national progress.”
For her half, Megaworld Hotels & Resorts managing director Cleofe Albiso remarked: “By combining Megaworld’s local expertise with Accor’s global leadership in hospitality, we aim to redefine Cebu’s tourism landscape. Mercure Mactan Cebu will not only enhance the Mactan Newtown development as a destination of choice but also play a pivotal role in driving tourism growth and stimulating the local economy. We are excited to create a landmark that will elevate Cebu’s reputation as a vibrant hub for MICE and leisure.”
A brand new addition to a southern vacation spot
Mercure Mactan Cebu is situated in Megaworld’s 30-hectare mixed-use township.
The Mactan Newtown in Lapu-Lapu City, which options the Mactan Newtown Beach, workplace buildings, shops, and residential condominiums.
Also in the township is the Mactan Expo, which is poised to develop into a significant hub for conferences, incentives, conferences, and exhibitions (MICE), whereas providing robust leisure attraction for each Asian and home travellers.
Mercure Hotels provide extra than simply lodging: they’re a heat invitation to uncover the locale, making certain friends are immediately immersed in a domestically impressed environment that displays the distinctive essence of every vacation spot.
Mercure Mactan Cebu, specifically, will immerse friends in the vivid Filipino tradition by means of its décor and eating experiences.
Nestled on a scenic seaside ridge, the lodge will provide an all-day eating restaurant, bars, a swimming pool, a health centre, a enterprise lounge and versatile indoor and out of doors occasion areas.