Poland’s outbound tourism to recover to pre-pandemic levels by 2024
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Weakened traveller confidence, mixed with strict COVID-19 measures, noticed Poland’s outbound tourism numbers shrink to a fraction of what they had been in 2019, says GlobalData. Figures from the main knowledge and analytics firm reveal that outbound tourism from Poland declined by 62.7% year-on-year (YoY) from 2019 to 2020, to simply 6.8 million worldwide departures. However, worldwide visits are projected to develop in 2022 and past as restrictions are eased throughout the globe.
GlobalData’s newest report, ‘Poland Source Tourism Insight, 2022 Update’, reveals that outbound journey from Poland is projected to recover to pre-pandemic levels by 2024, with worldwide departures forecast to develop at a compound annual development charge (CAGR) of seven.9% from 13.2 million projected worldwide departures in 2022, to 18 million by 2025.
Megan Cross, Associate Travel and Tourism Analyst at GlobalData, feedback: “Poland is a source market that is growing in importance due to its uptake of budget-friendly options, such as low-cost carriers (LCCs). GlobalData’s survey found that 65% of Polish respondents identified affordability as a main factor in deciding where to go on holiday. Additionally, digitalised services and products are now of the utmost importance when attracting the Polish market. Over a quarter (26%) of Polish respondents stated that they typically use online travel agents when booking a trip, which was the most popular booking method.”
Polish vacationers are additionally exhibiting a robust desire for solar and seashore locations, with 60% of respondents saying they sometimes take holidays of this kind. In comparability, simply 20% of respondents within the survey stated they went on metropolis break holidays in 2021, a small quantity, particularly when put next to the remainder of Europe, which averages 39%. This may very well be due to considerations relating to the pandemic remaining amongst travellers, with solely 4% of Polish travellers responding that they don’t seem to be involved in regards to the unfold of the virus.
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